NEW TXS DIADORA HERITAGE LAUNCH EVENT - MARCH 28 2019

Last Thursday 28 March we had the pleasure of being the first store in Italy to host the itinerant Laces to Places launch (Treviso, Palermo, Milan and Turin) of the new TXS Diadora Heritage gymnastics . For the special occasion, the Cappelletto store in Treviso opened its doors to 300 people pre-registered for the event. To welcome our guests: DJ set community Anima, aperitif along with the inevitable bubbles of Treviso, the presence of the influencers Luca Piovesan and Marta Favilli with the new TXS Diadora Heritage on their feet. It was a really nice evening and very attended.

The new Diadora N9000 TXS

In fact, the new N9000 TXS was born from the development of two technologies conceived in the Diadora research center and applied up to now to the world of sport which now serve to improve the comfort of this new sneaker worn in everyday life.

The first technology is TXS (Taping Cross System), a lacing system developed in the mid-90s and designed for tennis to increase control ensuring greater stability during sports performance.

The second technology, MDS Mass Dumper, returns the energy absorbed during foot movement thanks to a low density polyurethane midsole. Finally, the sole with a chunky sneaker effect places this new Diadora flagship model among the trends of the moment.

The sneaker is unisex at Thursday's event the new TXS was worn by influencers Marta Favilli and Luca Piovesan. The fit, which we can personally guarantee that we have tested, is very comfortable!

DIADORA HERITAGE

There are shoes that remain fixed in the imagination of many people thanks to a sporty character. And we're sure that some of you, reading the title of our article, will have associated the Diadora brand with some legend of football rather than tennis of the 80s and 90s.  

At the same time Diadora is a symbol of a fashion image and has always dressed stars from all over the world.

Diadora boasts a history as long as that of the Cappelletto house: both have just celebrated 70 years of history. But the story of the Caerano San Marco company is worth learning about by visiting the museum located inside the HeadQuarters and which we at Cappelletto were invited to visit a few years ago.

It houses important sports shoe projects that have made history on the feet of stars such as Bjorn Borg (hence the iconic sneaker) and Roberto Baggio, to name just a few. Patents and models that still today form part of a historical archive of which Diadora can be proud of its preciousness. That's why the new look of the historic N9000 immediately struck us: because the design starts from a 90s model.

In fact, the new N9000 TXS was born from the development of two technologies conceived in the Diadora research center and applied up to now to the world of sport which now serve to improve the comfort of this new sneaker worn in everyday life.

All you have to do is come and try it at our stores in Treviso and Mogliano or buy it online!